100% ethically made in Calgary AB, Canada
The story of Seed began at my kitchen table..
10 years ago, I sat down at my kitchen table and began to sew..
I didn't know how to use my new sewing machine, but I didn't care.
I was gonna change the world.
5 months prior, I just got home from a hot yoga class wearing (you guessed it) head to toe lulu lemon.
As I sat there in my sweaty clothing reading an article on my computer, my face shrank.
The article I was reading told me about all the chemicals that were in my yoga clothing (made from polyester), and worst of all, it told me that these chemicals leach from the clothing into my skin in two circumstances - do you know what they are?
1. when you get hot
2. when you get sweaty
WHAT?! "This is yoga clothing!" I said out loud. "..this is what yoga clothing is made for. How could they not have thought of this before selling it to the world."
So that day, I decided to quit yoga, or find natural yoga clothing to practice in.
I couldn't find any natural yoga clothing out there, so I decided to make it myself.
The Antidote was born.
From the crude first samples of Antidote pants I sewed at my kitchen table using hemp and organic fabric, I had a start. Before long I studied sewing and design and I started selling Seed from local farmers markets and Market Collective in Calgary. To my surprise, not just yogi's were buying Seed - rock climbers, musicians, hikers, even people who wanted to replace their polyester wardrobe and simply wear Seed as their daily clothing.
10 years later here we are. Seed is now sold all over Canada and the United States, and in many countries outside North America. Still 100% made local. Still made from hemp and organic cotton.
Thanks for your support. It's been an amazing 10 years :)
Here's a few reviews I've received over the years:
"Just received my antidote pants a few weeks ago and I am blown away by how awesome they are. I work for a non-profit and travel often to remote places to work with clean water and I am always looking for clothing that's comfortable and functional, you have truly made that happen with these pants. In my spare time I trail run, hike, rock climb and more and recently I have been wearing the pants for it all and they have held up perfectly. I was originally concerned with the price of the pants even though I know they are made with love and by a roots company it was tough at first to justify the cost. But I now know they are worth every penny as they replace having to need multiple pants for different activities. Awesome job Seed family and cant wait to order another pair soon."- Stevie Santoes
"I have never loved pants as much as I love these. My Seed pants are comfort meets practical, meets sustainability, meets fashion, meets good for the earth! I never want to take them off. Well, only to change to my other pair of Seed pants."
"Blake, I met you in Vancouver at a yoga expo and bought a pair of the Antidote pants immediately after trying them on. You already know this, but you've got an epic fucking product. I wear these pants everywhere and I think it should everyone's basic right to own a pair."
"Just a quick email as I had received my shipment earlier this week. I'm extremely impressed with the fit of these pants, so I just wanted to let you know that your size recommendation couldn't have been better. If there is anywhere I can go online to write a review regarding my experience with you and your company, I would be more than happy to do so."
"Thanks again for your amazing customer service and wonderful product. Keep doing your thing sir, and I can promise that you've got a repeat customer right here, and I'm sure that you'll see a couple orders coming in from my friends and family in the near future."
"I really appreciate the rad service you give. I pretty much wear the pants everyday. Always getting comments on them too."
These are my only pants I wear now. Officially retired and donated all other bottoms.
I just want to say they are amazing and I have pretty much, yet to take them off since I picked them up. My girlfriend is jealous and wants a pair now too!
I am not sure how you created life changing clothing but you did and I love all of it.